Webinar sobre Novas Abordagens na Apresentação de Dados

Em 23 de junho acontecerá mais um evento da NewMR. Dessa vez o tema é “New Approaches to Present Data“. Veja a programação e se inscreva.

Asia/Australia Session – Sydney 3 pm to 5.15 pm (Auckland 5pm, Singapore 1pm, Mumbai 10.30 am)

  • Sue York, Trends in Presenting
  • Mike Sherman, Sevendots, Less is More: Getting Value (Not Just Reams of Data) From Your Research
  • Peter Harris, Vision Critical, Data Visualisation, enabling the one slide story
  • Ray Poynter, The Future Place, The strengths and drawbacks of Prezi

Europe/Africa Session – 11 am to 1.15 pm (Mumbai 3.30 pm, Paris 12 Noon, New York 6 am)

  • Ray Poynter, The Future Place, Understanding the role of data in a presentation
  • Tom De Ruyck, InSites Consulting, Infotainment – Going beyond the 30 minute debrief!
  • Ken Brewster, E-Tabs Ltd, Dashboards – the new PowerPoint?
  • Chris Morgan, Data Liberation – Interactive reporting and dashboards – knowledge from the trenches

Americas Session – 2 pm to 4.15 pm (London 7 pm, Seattle 11 am)

  • Ray Poynter, The Future Place, Combating ChartJunk
  • Justine Carleton Gage, Lextant, Insight Translation – Turning Data into Action
  • Nima Srinivasan, Added Value, Connectonomics – Online Connections of Women
  • Kathryn Korostoff, Research Rockstar, Using Social Media to Boost Market Research Learning: The Twitterversity

 

Mesa Redonda sobre Comunicação e Marketing Digitais acontece na UCSAL, em 15/6

No dia 15 de junho, às 18h30, acontecerá uma mesa redonda sobre Comunicação e Marketing Digitais, na UCSAL (campus Lapa). Com a participação de Marcello Chamusca, Marcel Ayres e Tarcízio Silva (ou seja, eu), a mesa vai discutir o tema e o ebook recém lançado de “Comunicação e Marketing Digitais: conceitos, práticas, métricas e inovações”. Faça sua inscrição através do formulário online.

O ebook, organizado por Marcello Chamusca e Márcia Carvalhal, reune diversos artigos de profissionais e pesquisadores de todo o Brasil. Além de organizar a publicação, Chamusca é um dos autores do artigo “Comunicação Móvel e Mobile Marketing: Conceitos, Usos e Aplicações”. Marcel Ayres é um dos autores do artigo “Netnografia e Coolhunting: Identificando Aspectos Comportamentais e Tendências nas Mídias Sociais” e eu sou um dos autores do artigo “Mensuração em Mídias Sociais: Quatro Âmbitos de Métricas”. Se quiser ver um pouco sobre esses temas, é só comparecer.

Veja a publicação:



Informática Pessoal e Interação Humano-Computador: Design, Teoria e Implicações Sociais

No CHI (Conference on Human Factors in Computing Systems) de 2011 ocorreu um grupo de trabalho com o tema “Personal Informatics & HCI: Design, Theory, & Social Implications“, reunindo vários papers sobre a utilização de técnicas computacionais para fins pessoais, com proposta semelhante ao Self Quantificado.

Abaixo o resumo e link para alguns papers que destaco:

Calming Technologies – Neema Moraveji, Neekaan Oshidary, Roy Pea, BJ Fogg
Calming technologies are interactive systems that help users maintain optimal cognitive, physiological, and emotional resting state even while they performing tasks. We attribute the emergence of calming technologies to the widely acknowledged benefits of stress- and anxiety-reduction in physical health, productivity, and performance. We describe observed approaches to calming technologies and motivate researchers of personal informatics to consider how their work aligns or is at odds with the goals of calming. Personal informatics, persuasive systems, and calming technology overlap due to the prevalence of sensors and feedback in an attempt to influence user behavior.

Personal Informatics for Reflection on Personal Values – Christian Detweiler, Alina Pommeranz, Catholijn M. Jonker
In this paper we advocate the use of personal informatics systems for self-reflection on personal values. We describe the role values play as guiding principles in people’s lives. We then describe Value- Sensitive Design, an approach to the design of technology that aims to account for values throughout the design process. We subsequently argue that personal informatics, in its focus on self-reflection, is well-suited as a means for discovering and understanding personal values, which can then be used as a starting point for Value-Sensitive Design. Finally, we provide a preliminary description of a mobile application we will implement that will support reflection on personal values.

Your personal brand: itʼs not just you – Jacquelyn Martino, Patrick Wagstrom
Brand identity is relevant not just for companies, but also for individuals. Some advocate complex strategies for personal brand creation, but we assert that social network interactions in Facebook, LinkedIn and Twitter implicitly define a personal brand. We posit that the chain of people and entities with whom the individual interacts both explicitly and implicitly as well as the topics of those interactions is core to three facets of personal brands: actual, targeted, and perceived. Analysis and refinement of personal information generated in network relations can quickly create a personal brand. This paper presents an experiment to explore our position.

Sentiment Analysis on Personal Email Archives – Sudheendra Hangal, Monica S. Lam
A significant portion of a user’s digital past is recorded in the form of email messages, SMS texts, tweets, status up- dates and blog posts. We view this personal text archive as a personal informatics system that captures deep and meaningful information for the user. However, it is a challenge to efficiently browse and extract useful infor- mation from an unstructured text corpus spanning tens of thousands of entries accumulated over many years. We propose the use of sentiment analysis techniques on users’ personal text archives to aid in the task of per- sonal reflection and analysis . We have built and publicly released a system called Muse that processes an email archive, and slices it across different sentiment facets, such as those expressing various emotions, congratula- tory messages, and messages related to family matters, religion, and health. These slices are used for visualizing the archive and as entry point into browsing the actual messages. We describe some early experiences with this system.

Estudos Do LinkLivre – Seminário na UFRB

Grupo de Estudos e Práticas Laboratoriais em Plataformas e Softwares Livres e Multimeios da UFRB produz o seminário Estudos do LinkLivre, que será realizado no dia 25 de maio (quarta-feira), das 16h às 18h30 e acontecerá do Auditório da Fundação Hansen (em Cachoeira, Bahia), com entrada franca.

Temas:

– O corpo e a expressão videográfica: um estudo das práticas discursivas na arte eletrônica
– Comunicação Visual: estudo da produção gráfico-visual impressa e digital e sua relação com o ambiente urbano nas cidades de Cachoeira e São Félix
– Desvendando as TICs
– Mapeamento Colaborativo do Recôncavo
– Linguagens, formação, produção audiovisual e plataformas livres
– Projeções Interativas

Saiba mais no site do LinkLivre.